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12-Point SignWorks' Signage Projects Of The Week

Van Wrap Promotes Deportes America, SuperLiga America & the Nashville SC

Posted on June 24, 2019 | Posted by 12-Point SignWorks

The soccer craze is alive and well here in Nashville—especially since the Nashville Soccer Club (NSC) made its debut in the United Soccer League in 2018! We recently worked with Deportes America to create a custom split wrap which promotes the sportswear store, the SuperLiga America soccer league and the Nashville Soccer Club. Check out this bold new van wrap and the story behind it!

Custom van wrap for Deportes America, SuperLiga America and the Nashville Soccer Club by 12-Point SignWorks. Talk about a game changer! This custom van wrap will have soccer fans talking!

Cesar Contreras, owner of Deportes America, has happily witnessed how much the NSC has helped grow the sport of soccer in Middle Tennessee in the last couple of years. Cesar not only owns Deportes America. He also runs SuperLiga America, the largest Hispanic soccer league in Nashville with nearly 100 teams participating

To build a bridge into the Hispanic community, Cesar invited the NSC to attend and advertise during the SuperLiga America’s league weekend matches. The new partnership continues to grow and blossom as the NSC will host the SuperLiga America Championship following its match on August 10.

To promote the partnership through mobile advertising, we were hired to design, print and install a cool new split van wrap on the store’s Dodge ProMaster High Roof van. Here’s a look at the plain, silver van before the wrap was installed.

Plain van before wrap installation. This plain van was just begging for new graphics.

This design was slightly more challenging than a normal advertising wrap because of the amount of graphics that needed to be included. The store’s green and orange brand colors were also very different from the NSC’s brand colors, “Acoustic Blue” and “Electric Gold.” So Torrence had to come up with a design that would complement both. As you can see, he did an amazing job!

Design proof for Deportes America's van wrap by 12-Point SignWorks. This proof provided an excellent representation of how the wrap would look after installation.

After Cesar gave his approval on the design proof, we printed the graphics on high performance vinyl using one of our wide format HP printers. We applied a protective laminate to the vinyl and then installed the full wrap on the van, covering all of the van’s painted surfaces with the exception of the roof. 

Here’s a look at the van’s back doors. Notice the photos and contact information for the Superliga America league on the back door!

Custom split van wrap for Deportes America, SuperLiga America and the Nashville Soccer Club by 12-Point SignWorks. What a perfect way to advertise the SuperLiga America league in Nashville! We love the connection this design shows between SuperLiga America and the NSC.

We’re so happy to report that Cesar was thrilled when he came to pick up the van! He even let us take his picture in front of it!

Custom van wrap for Deportes America in Nashville, TN by 12-Point SignWorks. We really enjoyed getting to know Cesar. We love his enthusiasm for growing the game of soccer in the Nashville area!

If you live in Nashville, chances are pretty good you’ll see this new van wrap on the road. It’s an excellent example of a split wrap design that creates great exposure for multiple organizations.

Does your company have a partnership with another business or organization that you would like to promote? Or do you own multiple businesses that could benefit from advertising on one vehicle? Our design team can create a vehicle wrap that will get noticed!

To see a couple of other split wraps that we’ve designed and installed, check out the following articles:

When you’re ready to discuss an advertising wrap or vehicle graphics for your business, give us a call at (615) 595-6564 or click on the button below. We look forward to hearing from you!

We’re a sign company in Franklin, TN that works hard every day to develop great relationships with our customers! We also serve Nashville, Brentwood, Spring Hill, Hendersonville, Mt. Juliet, Lebanon, Smyrna, Dickson, Murfreesboro and Columbia.

In addition to vehicle advertising wraps, we also specialize in environmental branding, lobby and logo signs, wall murals, window graphics, architectural displays, event signage, trade show displays, and custom projects. We ship our signage products to any address in the US or Canada.

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