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A blog dedicated to custom commercial signage, vehicle wraps and graphics, and business signs of all kinds!

4 Reasons Why You Need Custom Window Graphics for your Storefront

Posted on July 05, 2018 | Posted by Kris Williamson

In case you haven’t noticed, custom window graphics grab attention! Just think of the last time you went to a popular chain restaurant or store at the mall. Chances are that most glass windows and doors had some sort of branding or marketing applied. Here are several reasons why custom window graphics are becoming more popular (and why you need them for your business!)


Window graphics for Spotify Hot Country playlist at Ole Red, Nashville. 12-Point SignWorks - Franklin, TN We installed these eye-catching window graphics for Spotify's Hot Country playlist at Blake Shelton's new restaurant, Ole Red, in Nashville during CMA Fest 2018.

Window graphics for Spotify's Hot Country Playlist at Ole Red, Nashville. 12-Point SignWorks - Franklin, TN These window graphics were just high enough to be noticed over the crowds at CMA Fest. They also complemented the large building banners we installed. Check out this article to learn more!

There are many reasons to use window graphics on your storefront windows and glass doors, including:

1. They Get Noticed!

Bright, bold custom window vinyl catches the attention of people who pass by, either when they’re walking or driving. Even if the person who sees your windows doesn’t immediately step in your business that day, you’re still leaving a lasting impression.


Window graphics for The Urban Juicer in Nashville. 12-Point SignWorks - Franklin, TN We installed these fun window graphics for The Urban Juicer, a popular chain of juicing restaurants in the Nashville area.

2. They Strengthen Your Brand

Looking for a way to stand out from the pack of more well-known brands? Make sure your business is professionally branded! This includes adding different environmental branding elements throughout your business, including custom signage, wall murals, and window graphics, just to name a few.


Window graphics for Biscuit Love in Nashville. 12-Point SignWorks - Franklin, TN If you love biscuits, this is the restaurant for you! We installed these simple, yet eye-catching window graphics for Biscuit Love in Nashville.

3. They Offer Flexible Marketing Opportunities

Custom window vinyl is reasonably priced compared to other forms of custom signage. It's easy to install and remove, so you can change graphics on a regular basis. This provides a unique opportunity to keep your windows and doors consistently fresh with new marketing themes.


Window graphics for Robert's Western World at the Nashville International Airport The airport is another popular location for window vinyl. We installed this one in the baggage claim area for Robert's Western World at the Nashville International Airport. Perfect for tourists!

Other than branding, are you wondering what marketing ideas work well for window graphics? Here are just a few ideas:

  • Advertise featured products
  • Communicate a message
  • Promote a sale or special event
  • Help customers find their way (directional signage)
  • Decorate with a holiday theme
  • And more!


Window graphics for SkyHouse Apartments in Nashville. 12-Point SignWorks - Franklin, TN Window graphics are great when used as directional signage! These graphics were installed at the SkyHouse Apartments in Nashville.

4. They Create Privacy and UV Protection

Need to hide your storage areas? Or do you need shade from the bright sun at certain times of the day? Perforated window graphics offer a great solution for both of those needs!  Perforated window vinyl appears opaque from the outside, but allows visibility from the inside. The perforated material has tiny holes in about 50% of the film, yet the graphics still maintain a rich, vivid appearance.


Perforated window graphics for the Music City Market in Nashville. 12-Point SignWorks - Franklin, TN The Music City Market needed new branding, privacy and shade from the sun. Our talented team came up with a great solution: beautiful custom designed, perforated window graphics! 

As you can see, window graphics are perfect for storefronts. When professionally designed, they can provide your customers with a positive view of your company before they even step inside.

Ready to begin planning your window graphics? We offer clear, frosted, opaque, and perforated options. We also offer permanent and temporary window graphics, as well as cut vinyl decals. Our team can provide professional design services, as well as install your new custom window vinyl at your location.

In addition to window vinyl, we also specialize in vehicle wraps, custom signage, wall murals, architectural displays, and custom projects. We’re located in Franklin, TN, however, we provide services to all of Middle Tennessee, including Nashville, Brentwood, Hendersonville, Murfreesboro, Lebanon, Spring Hill, and even parts of Kentucky and Alabama. We can also ship to nearly any address in the US or Canada.

To get your next project started, give us a call at (615) 595-6564 or click on the button below. We look forward to working with you!

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