Both large and small businesses know the power of good marketing. Given the cost-effectiveness of car wraps and vehicle graphics, it is no wonder that businesses of all sizes use mobile advertising as a significant component of their branding and messaging to potential customers.

The range of vehicle graphics includes simple cut vinyl lettering and logos all the way through complete vehicle wraps that cover most of a vehicle’s body and windows. In each case, the vehicle becomes a rolling billboard that communicates key information through what can be hundreds to thousands of impressions per mile (or per hour, if the vehicle is stationary).

The technologies used to create cut vinyl vehicle graphics and full color car wraps have progressed to the point that very detailed and colorful designs can be achieved. As with any good marketing pieces, however, designs that are simple and clear can make the message as effective as possible. High-quality vinyl materials are also available to ensure that the graphics look great for several years under most conditions. A combination of cut vinyl and printed vinyl is often very effective in achieving the “look” needed to communicate the marketing message.

The examples in the images below show how both Specialized and Charter Media used vehicle graphics to broadcast their brand and program message as part of their fleet advertising. The Specialized Sprinter van uses a combination of printed color graphics and cut vinyl to create a unique custom vehicle wrap. Charter Media’s “ESPN Tailgate Tour” van used only printed graphics to create a full van wrap.

Both companies tapped into 12-Point SignWorks as Nashville car wrap experts to put these effective vehicle graphics onto the road!

Specialized uses fleet graphics to promote their brand and programs	Charter Media promotes the ESPN Tailgate Tour through a full van wrap.	Charter Media uses a full van wrap to promote the ESPN Tailgate Tour.

Contact us today! 12-Point SignWorks provides your business with custom car advertising and fleet advertising, vehicle wraps and graphics and car wraps that will communicate your brand and your message to customers.

We provide our services to customers located in Williamson, Davidson, and Maury counties of Tennessee including the cities of Nashville, Brentwood, Franklin, and Spring Hill.

Call us at 615-595-6564. Contact us via email. We are located at 1120 Lakeview Dr, Ste. 900, Franklin, TN 37067.