Without clear, specific wayfinding signs to provide direction and/or location, we  can walk into an unfamiliar office building for a meeting or appointment with no clue where to go. Most of us take our reliance on signage for granted. But, as a business or public facility, it's imperative that you keep your current and potential clients/constituents in mind when ordering signage for your offices.

Indoor wayfinding directory for Nolensville Town Hall

Wayfinding and outdoor directory signs
This type of signage can point to a building's separate departments, rooms and facilities. For building complexes that house several companies, outdoor directory signs keep clients on the right path to their destination. Ensure your company's name and location are prominently featured on the office park or complex signage, and keep it updated and legible. These simple tasks will prevent clients, potential employees and other visitors from wandering around in circles or needing to stop and ask directions. 

Outdoor directory sign with dimensional acrylic logo sign panels

Showing off your brand with lobby and logo signs 
The lobby of your office building is often the first point of call for visiting customers or clients. It's all about first impressions, so why not make yours impressive? An office directory should boldly show your company's name and building location. If possible, proudly display your logo in the building's lobby. Using bold colors or dimensional letters gives your company a memorable identity.

Brushed gold dimensional logo on frosted acrylic to create an attractive lobby logo sign

Public safety signage
Emergency exit signs or any sign linked with health and safety equipment such as fire extinguishers will literally help save lives in the event of an emergency. This is a benefit too big to ignore, and it's illegal not to have them. Be sure to make yours stand out and in accordance with the standards mandated by ADAAG (Americans with Disabilities Act Accessibility Guidelines).

For more information about the benefits of wayfinding signs, as well as the different types of signage available for your business, contact the experts at 12-Point SignWorks. We're proud to help businesses throughout the Nashville, Franklin and Brentwood areas of Tennessee as well as across this great nation.