The Predicament: Christie Cookie needed a way to advertise their brand on two large semi trailers.

The Solution: We worked with Christie Cookie to fabricate and install a partial advertising wrap that looks as good as their cookies taste!

Sweet treats come in big packages around Nashville! We were fortunate to wrap two such packages (in the form of very large semi trailers) for Christie Cookie. This company calls our very own Music City home and has done so for more than thirty years. Whether you've received them as a gift, had them delivered to your own door, or snacked on them at a DoubleTree Hotel (yes, this is the DoubleTree cookie!), you won't forget the delicious taste of a Christie Cookie.

With their recent rebranding project, Christie Cookie wanted to bring their new look to two semi trailers. They worked with a design firm to create the artwork for a full coverage wrap for the trailers. To work with their advertising budget, we adapted the artwork to provide the same look with a partial coverage wrap design.

For the first trailer, we worked in a warehouse in Nashville to install the wrap. The second trailer, however, came to our shop. Although we can fit some pretty large vehicles in our shop space, this trailer was a little too big! No problem for our team - we just brought the work outside and installed the wrap in our parking lot.

A 'before' and 'after' look at the trailer in our parking lot.

The second trailer had some pre-existing graphics that we needed to remove prior to the installation. Once the graphics were gone and the trailer was clean, our team began placing the vinyl on the trailer. We love how the graphics advertise for both the company and their location in Germantown.

We wrapped a portion of the sides of the trailer and added some cut vinyl for the company name. We wrapped the back of the trailer as well. 

The company is so happy to call Nashville home, and you can feel that on almost every page of their website. One quote says: True to our heritage and fiercely proud of our home, we're unmistakably Southern. With their loyalty to their roots and their focus on quality, premium ingredients, this company makes Music City proud too!

Here's a fun little fact about the Christie Cookie brand colors... Each one of the colors used in their brand advertising comes from the all natural ingredients and kitchen tools that they use to make their cookies. As you pass one of their trailers on the road, look for colors that remind you of brown sugar, egg yolks, flour, chocolate chips and wooden spoons (just to name a few!).  You should be able to find the colors that resemble those items, and you'll probably find yourself craving cookies too!

Can you spot any colors that look like cookie ingredients?

If you are looking for creative ways to advertise for your brand, consider mobile advertising! Partial advertising wraps will promote your brand 24/7. Let's get started on your next project today! Contact us at 615-595-6564 or by clicking on the link below. And if you haven't tried a Christie Cookie, you really should do that as well. YUM!