It doesn't always take a full vehicle wrap to make for classy and effective car graphics that strengthen a company's brand. In the case of Keller Interiors, the owner's intention wasn't necessarily to drive new business with these fleet graphics but rather to provide company identification for their clients in both residential and commercial environments.
The owner desired a classic logo look to complement the vehicle's clean lines, and the combination of red, black white in the graphics worked very well with the vehicle colors. The script font is a custom adaptation from a standard font, and the color fade from red to black gave the graphics a unique visual effect that really pops against the white paint.
The graphics were fabricated using our large format digital printer, which then cut the graphics to a predetermined shape. We apply a protective UV laminate to help preserve the ink color for several years, and the use of premium "cast" vinyl and laminate will help ensure that longevity with minimal shrinkage.
Car advertising and fleet advertising are about the most cost effective medium when compared to other traditional forms of advertising. The cost per thousand impressions for car wrap advertising is much lower!
Call us today regarding your ideas for vehicle wraps and fleet graphics, and let us share more with you regarding consumer response to this effective form of advertising! 615-595-6564
Leave a Reply