When two banks merge, and buildings and equipment are involved, new branding collateral is often necessary. This was the case when Reliant Bank recently merged with Community First Bank & Trust. We were hired to design, print and install custom ATM vinyl graphics in several new branches and stand alone kiosks in Middle Tennessee.

Just after the merger was announced earlier this year, our team visited branches in Thompson’s Station, Columbia, Mt. Pleasant, Lyles, and Centerville, TN, as well as ATM kiosks at Maury Regional Hospital in Columbia. Our team took photos and measurements of the ATMs which still contained Community First branding.

These are just two of the 9 ATMs we wrapped with new Reliant Bank graphics. 

Our designer used the photos and measurements to create new graphics for the ATMs, containing the Reliant Bank logo and brand colors. He created a proof of the artwork to show our contact at Reliant Bank. As you can see, the new branding graphics were designed to look clean and uncluttered. Our designer also included disclosure notices and ATM network signage on each of the ATMs.

We used this proof to show Reliant Bank exactly what they should expect from the ATM vinyl graphics installations.

Once we received approval, we printed the graphics on high quality vinyl material on our wide format HP printer. Our team of talented installers then revisited each of the locations. They first had to remove the old vinyl and adhesive residue, as well as clean the ATMs. They installed the bright, new vinyl graphics on nine different ATMs. As you can see from the following photos, the bold colors and clean designs look great on the machines!

Check out this beautiful, vivid built-in ATM. It almost looks new! The light box was also covered with new branded graphics.

This drive-up ATM was painted grey before the new vinyl graphics were installed.

We also placed new custom vinyl graphics on this free-standing ATM.

The vibrant green in Reliant Bank's brand colors really stand out!

The new custom ATM vinyl graphics present a professional, clean look which is consistent with Reliant Bank’s branding. Similar custom branding signage can be seen in Reliant’s other branch locations. When a company or organization uses the same materials, brand colors, logo styles, themes, etc. in many locations, brand strength (or recognition) is created.

In addition to the ATM vinyl graphics, we’ve also been working on other projects for Reliant Bank. Stay tuned to hear more about those in a future article!

Does your company need a new look or do you need to rebrand? Our designers have the talent and experience to create an exciting new branded environment for your business in one or multiple locations! We offer a wide variety of custom products, including logo and lobby signs, vehicle wraps, window graphics, wall murals, architectural displays, custom projects, and more.

We serve all of Middle Tennessee, including Nashville, Franklin, Brentwood, Spring Hill, Hendersonville, Lebanon, Smyrna, and Murfreesboro. We can also ship our custom products almost anywhere in the US and Canada. Just give us a call at (615) 595-6564 or click on the button below for a free consultation and estimate!